Matthew Chan and Tony Centavo discuss the differences between writers vs. publishers, writers looking for positive affirmations, and dying before your book is published.
September 20, 2009 Matthew Chan Audio Publishing, Book Publishing, CEO Publishing, Credibility/Educational Marketing 0
Despite what you might have heard, credibility marketing is about marketing your brand, company, mission, and yourself. Credibility marketing is not about directly promoting your products and services. And it is certainly not about the […]