In my earlier article on Ari C. Hinnant and the changeyourlife.org website (now defunct and replaced by zkari.com, I strongly suspected and was 95% sure that she was a fraud and a scam artist. However, […]
This post was first published on the MatthewChan Blog. ==== As an MBA alumni who became an author, I have been invited by Webster University to attend the Webster University Alumni & Faculty Authors Book […]
On Friday, September 25 at 2:30pm EST, I will be interviewed by publicist Joanne McCall on her Internet radio show about my publishing experiences and the TurnKey Publishing brand philosophy. The program will be 30-minutes […]
As the names implies, educational marketing is a specific type of marketing where you engage potential customers and clients through education and consultation. It is about taking a leadership but also an expert, instructional, and […]
Despite what you might have heard, credibility marketing is about marketing your brand, company, mission, and yourself. Credibility marketing is not about directly promoting your products and services. And it is certainly not about the […]
In a recent participation of a LinkedIn discussion forum, I ran across a pretty audacious posting that immediately raised my suspicions. If it had only been posted once, I probably would have disregarded but it […]
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