This is a continuation of my series of rebuttals against Michael Marcus criticism of my book “TurnKey Publishing”. This rebuttal is focused on my choices of Book Interior Design. For casual readers, this may be […]
I took the time to write a short rebuttal directly on Michael Marcus’ blog where he posted his “negative” review of “TurnKey Publishing”. As of this writing, he has not yet “accepted” my rebuttal. However, […]
Today, I discovered a self-publishing blogger and author, Michael Marcus, that absolutely HATES my book “TurnKey Publishing”. The title of his review of my book is: “This book is inaccurate, inadequate, cynical, misleading and overpriced. […]
I have a prediction that within 5 years, only 25% of New York Publishing as we know it will survive. The other 75% will be acquired, move into a different business, or simply shut down. […]
Seth Godin, one of my favorite and insightful authors, has discussed the future of the publishing industry to its employees dismay. The flip side is that independent authors and would-be-authors are going to LOVE the […]
Yesterday, I was surprisingly contacted through email by Jack Sallay, Vice-President of Marketing of Vook.com, reaching out to me to ensure I had a proper experience of their new Vook product. I assumed he either […]
As the names implies, educational marketing is a specific type of marketing where you engage potential customers and clients through education and consultation. It is about taking a leadership but also an expert, instructional, and […]
Despite what you might have heard, credibility marketing is about marketing your brand, company, mission, and yourself. Credibility marketing is not about directly promoting your products and services. And it is certainly not about the […]
With the recent and tremendous growth of independent publishers, a newly emerging niche of independent publishing is CEO Publishing. CEO Publishing, as the name implies, is a specialized form of business publishing that is focused […]
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